Influencers & UGC

Boost your growth through influencers and content creators.

The agency identifies, selects and engages the most relevant influencers for your brand, as well as UGC (User-Generated Content) creators capable of producing authentic, engaging and conversion-focused content.

The aim: to turn visibility into measurable performance.

Using a strategic approach based on an analysis of brand positioning, target audiences and the customer journey, G&G Communications develops integrated influencer campaigns across social media platforms (Instagram, TikTok, LinkedIn, YouTube, etc.). The content produced – whether shared on influencers’ accounts or used in paid media – becomes a powerful driver of brand awareness, trust and sales.

UGC reinforces this strategy by providing credibility, a sense of connection and effective advertising. The content you create can be reused in adverts, on your website or in your conversion funnels to optimise your conversion rate.

Influence thus becomes a powerful acquisition tool, combining branding, engagement and lead generation.

• Influence Strategy
• Identifying and managing suitable influencers
• Identifying and engaging UGC creators
• Content production
• Social media engagement (Instagram, TikTok, LinkedIn, YouTube, etc.)
• Integrating UGC content into paid ad campaigns
• Optimising the customer journey through social media content
• Performance monitoring, KPIs
• Monthly report