Nescens Switzerland
As a leading international name in the fields of preventive medicine, wellbeing and healthy ageing, Nescens has entrusted G&G Communications with managing its communications strategy and press relations, as well as designing and coordinating a number of events aimed at raising its profile amongst its target audiences.
The campaign was built around highlighting the brand’s scientific expertise, its innovative approach and its premium positioning. Extensive work has been carried out on defining key messages, identifying opportunities to communicate, and rolling out a coherent communications strategy, with the aim of raising Nescens’ profile in Switzerland and internationally.
At the same time, G&G Communications managed press relations, including drafting and issuing press releases, coordinating interviews, organising meetings with the media, and monitoring media coverage. Each initiative has been designed to highlight the excellence of the expertise developed by Nescens and its commitment to a holistic approach to health and wellbeing.
Organising dedicated events has also helped to create special opportunities for dialogue with the media, partners and key players in the sector, helping to raise awareness of the Nescens world and promote its initiatives.
Through an integrated approach combining communications strategy, press relations and events, Nescens has boosted its visibility and strengthened its position as a leading player in the fields of wellbeing, longevity and preventive medicine.
Publications
Press Relations
Nous accompagnons Nescens dans ses relations presse afin de renforcer sa visibilité auprès des médias suisses et internationaux. Thanks to targeted outreach to journalists and editorial teams, the brand has received extensive coverage in leading publications such as Encore Magazine, Prestige Magazine, Marie Claire Suisse and Le Monde Économique.
These publications reached over a million readers, with a cumulative readership of more than 1,080,000 people and a total print run exceeding 227,000 copies. Every public statement helps to highlight Nescens’ expertise, innovation and premium positioning amongst its target audiences.
